The users will be able to compare fares and choose the best suitable option to commute - tough luck for Uber, as other companies will also be shown on the app.
Seems Uber is in for some tough competition as Alphabet Inc.’s Google is planning on introducing an update to Google Maps which will allows users to view more options for ride services in a specific cab/ride service tab – customers will get a chance to compare fares of the various services provided under the tab as well.
The latest update by the search engine giant will be considered a competition for Uber because it just introduced disruptive technology for it. Initially, Google Maps was only integrated with the Uber service however now it will also post options from other ride-sharing service providers as well. According to the company, the service will roll out on the android operating system initially but will be made available on the iOS soon enough.
According to the search engine organization, there will be five ride-sharing providers alongside Uber across five countries. And along with bicycling, driving and walking, there will be a specifically dedicated tab for ride-sharing as well now. The ride-sharing companies that are currently on board with Google include Ola Cab in India, myTaxi in Germany, Hailo in the United Kingdom and Spain, 99Taxis in Brazil and finally Gett in the UK.
With the help of this new option on a single platform, customers will be able to compare the cost as well as the arrival time to a specific destination and then take whichever according to them is giving the best offer. Users will be able to do all this on a single application instead of going back and forth to two, three different applications.
As easy as might sound, it should be mentioned that even though they will be able to compare fares, the users might face data storage issues on their smartphone as they will need to have the app for the specific ride-sharing service installed on their device. As soon as the user will app on one of the services it will take him to the service’s application where he can easily compare the prices.
The software engineer, Holger Flier, in a company blog post stated that when a user is viewing directions on Google maps, they will also make the ride-sharing tab available, if it makes sense, for each provider. This simply means that if a user is using Uber it will also show UberX, UberXL and UberBlack as an option as well.
Presently, Alphabet Inc.’s stock is being traded in the market for $728.33 at a drop of 0.30%. The highest share price at which it was seen at during the trading session was $732.29 and the lowest at which it was seen at was $724.77 while the current market capitalization of the search engine organization is at $513.48 billion.
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