IBM Hires Former Philips Health Care CEO

IBM has hired a new general manager for its Watson Health Unit who according to the CEO will take her vision further for the unit.


IBM has announced its new head of IBM’s Watson Health Unit, Ms Deborah DiSanzo. She is the former chief executive officer of Philips HealthCare, a part of the Royal Philips Company, where she worked for two years. IBM’s, the information technology corporation, Watson Health Care Unit is trying to make the lives of doctors easier; it’s a super smart computer which will change health care for hospitals, pharmacies, researchers and soon enough customers as well. DiSanzo will be in charge of over 2000 employees of the firm according to Business Insider and will take care of expanding the health unit’s cloud service all around the globe. This cloud service allows the user to store a huge amount of data of its patients which would make it easier for the doctors and the hospitals to make decisions related to health. The consulting corporation, International Business Machines is launching its headquarters for its healthcare unit in Cambridge, Massachusetts. This headquarters will be able to accommodate over 700 employees. The former CEO of Philips left her position when the company reported a disappointing quarter and blamed it on her and the health care unit that she was leading. The current chief executive officer of IBM Ginni Rometty sees Watson Unit as something that would completely change the health care system with the ability that it has, of managing and sifting ample amount of data. This unit will be able to provide patients with better diagnostics in developing nations, manage chronic circumstances basically from a cheap device or simply an app. The firm has recently announced that its Health Care Unit has a number of partners now. They have partnered with Boston Children’s Hospital in Boston, Yale University, Colombia University and Teva Pharmaceuticals. Along with these partnerships, the company’s new endeavors involve the IBM Watson Health Cloud for Life Sciences Compliance and IBM Watson Care Manager. The Cloud for Life Sciences Compliance will be used to help pharmaceutical and biomedical companies to make their products available in the market while the Care Manager will allows doctors and hospital staff to better keep a record of the patients history, and will let them keep a broad list of determinants that would provide a specific program for their patient and thought it they will be able to provide better recommendation on how to improve a patient’s health. The business service is trying its best into moving in to more up and coming technologies like cloud computing, mobile computing and analytics while moving away from their old software and hardware products. Presently, IMB’s revenues have been constantly declining but the CEO of the company is trying her best to move ahead with the technology and is spending millions of dollars on the cloud service. 

Google Faces Competition From Facebook In The Video Market

Facebook is all set to challenge Google in the online video market.

Google Inc. and Facebook are two of the giant companies in the information technology sector. Furthermore, both of these companies are the leaders in their own market and have been the dominant force for quite a long time now. Google is expanding at a very fast pace to keep up with the fast pace technology world and Facebook is doing the same as well to sustain its market position and status. The recent news regarding both companies is that they are set to take on each other but in a very different market than usual.

According to The New York Post, Google and Facebook will be battling each other in a very different market of online videos. Previously, these both tech giants used to take on each other in the advertisement market where the competition was very tough. However, Facebook leads the market of advertisements by a major chunk followed by Google, Twitter, and Yahoo right behind it. The New York Post writes “Google and Facebook were facing off for ad dollars here this week, with both companies operating out of huge beachside booths to pitch marketers on their offerings.”

As it stands now, Google dominates the online video market. Undoubtedly, Google is the uncrowned king of the industry and all credit goes to its ownership of YouTube. However, reportedly Facebook is working on a strategy to take on Google. Furthermore, sources familiar to the matter suggest that the social media giant has ‘much more diverse set of assets’.

An executive at one agency stated “You look at Facebook and see Instagram, Whatsapp and Oculus Rift, and you’re starting to see how they all come together. It must be very scary for Google to see that.” It is right that not only Facebook is beefing up its online videos segment but all other social media companies are turning their focus to this thing. Hence, Google and YouTube will have to take certain actions in order to sustain their market status and position in the coming time.

As mentioned above, it is possible that Instaram and WhatsApp must not be working on it on the same level as Facebook is. But YouTube is still here to reign over all other online video platforms.

It would be exciting to see how Facebook bring its A game to dethrone the market leader in the coming times. Mark Zuckerberg realizes the importance and significance of online videos hence he is all set to capitalize on it.