Wednesday, 2 September 2015

Apple Advertises Apple Music At MTV Video Awards



The software giant has officially launch two new commericials for the purpose of making Apple Music popular among the masses.

Apple Inc has been giving a lot of its attention towards Apple Music, the music streaming app that the firm has recently launched, and plans to continue doing the same for the couple of months at least. A new commercial has been launched by the software giant who will show two rappers starring in the ad, namely The Weekend and one of the actors from Pulp Fiction, which shows that the firm wishes to endorse the music service with celebrities from the same field. Another step that was taken by the iPhone makers was that they announced the music service on Sunday, at the MTV music and video awards that took place on Sunday. Through this act, the software giant has managed to attract quite a lot of young people towards the new service.

As per the activities of the giant, it is clear that Apple business has been working really hard to put all its hard work towards the correct advertisement of the music service. All the firm needs currently is new subscriptions and signups which will only come if the right steps are taken. Coming back to the MTV Awards, it was seen that the commercial that has been made by the tech giant lets the audience know of the music that the rapper starring in the ad is presently making and also of all the other services that are being offered by the music streaming app. The advert also guides the new users of the massive music database that is present on app that they can use once they sign up for it.

Another feature of the Apple music service is the live radio that it can provide to the users. As for the commercials that have been prepared by Apple software, it will be seen that the one minute each ads are focusing entirely one boosting up the popularity of the app by showing how the latest celebrities are using it too. One of the ads, which shows rapper from The Weekend, shows how the artist refers to using the radio service provided by the music app when he is alone.

In the other ad, the focus has been given on the other features provided in the app which can make things easier when it comes to managing music from different eras. For example, the ad featuring John Travolta shows that the users are also allowed to make different playlists if they wish to make their music experience an organized one.

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