The software company is reportedly considering using an OLED display for its next iPhone in line. Recently a report was released by a Korean newspaper in which Apple Inc is reportedly believed to be thinking of putting up OLED displays in its smart Apple Watch, and these displays will be coming from none other than Samsung. The news report also suggests that it is probable that the giant also thinks of incorporating this new technology to the upcoming iPhone 7 as well, which even though is just a rumor which has not been confirmed by the Californian company yet, can bring a lot of positive response from the users according to the analysts’ belief. The decision coming from Apple regarding the OLED display will not be confirmed till November and analysts have stated that the company is currently analyzing how the new design and technology will work for its users and whether it should opt for it or not. If it does not go for the OLED technology, the company will most probably just stick to the LCDs, which it has already been doing so for some time. Around two years back in 2013, CEO Tim Cook was seen discussing the potential OLED displays actually had and it looked like he was not a huge fan of the technology and deemed it as very awful, which almost confirmed to the market that the tech giant will not be using this display in any of its gadgets any time soon. However, since that time, there has been considerable progress and improvement in the OLED displaying technology and the previous issues of a bad display with saturation levels highly disastrous to the naked eye have experienced a massive change over the period of time. Samsung, on the other hand, has recently shown to use the OLED display with quite a lot of its phone and it was most prominent in the Galaxy Note 5, which shows that this idea might not be as bad as it has been considered by Cook. Analysts who are now considering the possibility of Apple business taking up the idea of using these new displays for its upcoming phone seem quite positive. They believe that once the giant takes up the new display for its new phone in the series, this is going to work wonders with the improvement in the display boost for the users and the quality difference will be very apparent and appreciated by the users at large. The software giant is already expected to improve its display for new phone and analysts have suggested for the giant to take up the OLED idea only, instead of the LCD as this will turn out to be much better for the company.
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