Google Inc. claims that the algorithm for mobile search of the company’s search engine has a bug that was deduced by a code push recently. The company is striving hard to resolve the bug. During the weekend, top executives belonging to Yelp and TripAdvisor – the Internet based company talked about a trend that they have witnessed on the smartphone searches of Google. They pointed out that the results for mobile searches for these companies were sabotaged by the tech giant by camouflaging them under the results that were provided by the company itself. So now the company was being accused by the corporate sector, however Google clarified itself by saying that it is not a practice by the company to deliberately manipulate the market. However, there is a minor anomaly in the coding mechanism that needs to be resolved. It was initially reported by Re/Code that the top execs at TripAdvisor and Yelp along with other similar firms did not resist about tweeting regarding the changes that were visible on the search engine along with expressing the dissatisfaction on the matter. When considering the complex history of Yelp and the search engine giant, the facts remains unchanged that Yelp is actually quite dependent on Google for its business. Moreover, they also failed to chalk out any other possible reason behind the shortcoming but directly pointed out to be the ulterior motive of Google. The executives belonging to the company claim that Google on purpose chose to hide the links by Yelp so that it can promote its own location search businesses. This is actually a massive allegation for Google who are blamed for being involved in deceit. The primary task of Yelp is to come up with reviews and locations regarding restaurants present on the Internet. The company is extremely dependent on the search engine of Google when visitors require information. So this actually makes a lot of sense to find the tech behemoth’s activities suspicious. Jeremy Stoppelman, the chief executive and co-founder of the company published a tweet which claimed, “no limit to how far @google will go, tricking consumers when they ask for Yelp or Trip. Everybody loses.” Hence now the company not only needs to satisfy TripAdvisor or Yelp but it also needs to clear on the allegations which have been implied on them. It seems legit of Yelp to voice their concerns but they also need to cite these concerns with proofs to support their argument.
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