Alpahabet to modify Android One to cater to Indian consumers.
It has been more than a year where Alphabet Inc. owned Google has launched the Android One. The company will now device new rules that will bolster Android One that will help them in luring the market share as reported by the Wall Street Journal. The modifications will enable the manufacturers to add new features along with the freedom to select the components that will be functional on the Android One devices. The publication giant has cited sources that have knowledge about the matter. According to them the manufacturers will have the leverage to choose their own prices. So this will assist them in maintaining the cost efficient status. The previous year in September, the search engine giant launched the Android One photos that had an aim to attract the target audience in the Indian market along with other emerging markets. Manufacturers at this point complained that the requirements by GOOG were extremely complex and strict that has only one or two components options. So the Android One service will be launched in the Indian market with several amendments revealed some sources on Wednesday. By coming up with program reboot, the cellular companies can pick out the processor partner. This will enable them to battle out with other smartphone manufacturers that encompass extravagant features that are running on the custom Android versions. An India based cellular company known as Lava International will launch the Android One in India. The core competitors of Android One are Apple and Android manufacturers. The previous year, the chief executive officer of the company Mr. Sundar Pichai launched the Android One. The core aim was to conquer the market share in the “fastest growing” cellular market across the globe. When it was launched only 10% of the Indian market utilized a smartphone that has extensive features. According to STGIST, “The first set of Android One offered price tags from $105 to $120 — cheaper than devices from Samsung Electronics, LG and other Android manufacturers. But Android One failed due to “limitation of devices.”” At this point of time, the smartphones belonging to Apple Inc., Nokia, Samsung Electronics are being used in the Indian market. Apple iPhones are extremely popular in the region where many people aspire to buy them. iPhone owners have developed an elite image in the Indian community. Usually these iPhones are bought on installments. The company has now a great chance to attract audience towards Android One.
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