Microsoft Inaugurates Its Fifth Avenue Store

Microsoft has launched its flagship store at Fifth Avenue.

Apple recently announced to establish its flagship store. Thus, now following the lead of the tech giant, Microsoft Corporation has also established its first store at 53rd Street New York along with Fifth Avenue. The idea behind this flagship store is to allow the Microsoft users to engage and interact with the company’s products through first-hands experience. The outlet has been designed in a manner that caters to the shopping culture at Fifth Avenue. According to the company’s press release, the Windows 10 producer has been working hard to come up with this stores for more than six years approximately. The store currently has five floors that cover an area of 22,369 sq. ft. So a similar store service experience will be offered to visitors like the company’s retail outlets. The only thing that is an added advantage is the interactive experience that has not been offered at their other retail stores yet. In 2009, the organization established its first retail store in Arizona, Scottsdale, whereas the first outlet by Apple was constructed in 2001. This does not mean that Microsoft retail is stumbling in any way since the company is already operating a series of stores in almost 189 global markets that have housed almost one billion people who have tried using their products and services. David Porter, Chief Vice President of Microsoft’s Worldwide Retail and Online Stores’, mentioned in a comment, “Our store on Fifth Avenue — as well as every other one of our locations across the U.S., Puerto Rico, and Canada — is here to showcase the best of Microsoft to the local community. We exist to build relationships with our customers, one person at a time, and we are excited to do that on Fifth Avenue starting today.” As per the company, management is extremely happy with the launch of the flagship store and will be celebrating that throughout the day. Kevin Turner, the chief operating officer will commence the inauguration ceremony of the store. Once the ribbon is cut, a curtain will fall down and the store interiors will be revealed for the masses. The good news is that the company will also offer tickets to its community concert to around a thousand people who are in line to grace the event. Pitbull will perform at the said concert. People can hardly wait and head up to Microsoft flagship store at Fifth Avenue. Experts also liked the idea and concept of such stores.